INRIX starts real-time traffic service in Europe

INRIX has announced the availability of INRIX Real-Time Traffic Flow for over 50,000 kilometers across 6 European countries and the roll-out of pan-European traffic flow by early 2010.

INRIX traffic services are designed for integration with advanced navigation and traffic services on mobile and vehicle-based navigation systems and are deployed by customers including the Ford Motor Company, TomTom, Telmap, Microsoft, TeleNav, and over 80 other leading companies.

Traffic flow coverage from INRIX is now available in Belgium, France, Germany, Netherlands, Luxemburg and the UK. Expanded coverage for additional countries and roads across Western Europe will continue to launch throughout 2009.

The launch of INRIX Real-Time Flow in Europe follows extensive ground truth testing in June 2009, with drivers across major European cities in key markets. Achieving comparable high quality results to coverage currently provided in North America, INRIX’s extensive traffic data quality processes in Europe are focused on managing its extensive portfolio of GPS-enabled data providers and monitoring, testing, and executing efforts to continuously improve the overall quality of its services.

INRIX’s Benchmarking Traffic Data Quality guide is now available for Europe and includes its European testing results. Designed for automobile OEMs, transportation agencies, wireless carriers and developers of location-based services, the guide showcases best practices, metrics and INRIX thought leadership on the important topic of traffic data quality.

INRIX delivers the broadest and most accurate real-time traffic information through its distinctive crowd-sourced traffic information network and data fusion technologies. INRIX intelligently blends billions of real-time data points from over one million GPS-enabled commercial and consumer devices and traditional road sensor information.

See press release here.

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