The UAE has become the first country in the Gulf to issue a mobile TV licence, which should allow mobile subscribers to watch 13 channels on their handsets from next year.
The winning consortium, known as Emirates Telecommunications Corporation, includes: Etisalat; du; Abu Dhabi Media Company, the publisher of The National; Dubai Media Incorporated; Emirates Communications and Technologies Company, a subsidiary of TECOM Investment; and MBC. It paid Dh17 million (US$4.6m) for the 10–year licence.
The decision to award just one licence, rather than a series, is intended to encourage media companies to invest more in innovation and services rather than in duplicating costly infrastructure. The licence also guarantees the consortium exclusive rights over mobile TV for five years, the TRA (Telecoms Regulatory Authority) said.
Etisalat and du will offer mobile TV packages, expected to include at least 13 channels, beginning in the fourth quarter of next year.
The licence agreement will be signed next month.
Courtesy: The National.