The mapping companies AND Automotive Navigation Data (Netherlands); EMG (China) and Orion (Dubai) have received approval from their respective boards to join forces regarding their participation and contribution to the foundation of a Global Digital Mapping Alliance (GDMA) which will establish its Coordination center / Head office in the Netherlands.
On the short term the first objective of GDMA is a feasibility study towards (i) the needs from the market regarding an independent and neutral map data provider offering a worldwide navigable map database and (ii) the related technical / operational / financial consequences; in order to position GDMA in the marketplace.
The initiators of GDMA stress that various issues need to be addressed and answered before GDMA will start to deliver an uniform global map data base. At the moment no time line about map data availability can be disclosed.
The aim of GDMA is to synchronize and integrate individual map databases of various mapping companies into ONE GLOBAL uniform Map database in such a way that the LBS/navigation market can profit from improved usability / accessibility of map data and a shorter time-to-market worldwide.
Mapping companies which joined this initiative are at the moment: AND (map data coverage of W.Europe with over
350 M people) , EMG (map data coverage of whole Great China with approx 1.300 M people) and Orion (map data coverage of Middle East and North Africa with ca. 325 M people).
Subject to a positive result of this feasibility study it is expected that more regional mapping companies will be involved to speed up the global map coverage of GDMA.
Ultimately; all regional mapping companies combined in GDMA, as A NEUTRAL / INDEPENDENT map supplier, want to offer the market a global map database that enables the high performance of a wide scope of applications / services such as Navigation, Telematics, Location-based-Services, mobile / Web – based services, etc. etc.