Clear Channel Radio’s Total Traffic Network (CCTTN) and INRIX have announced the first traffic broadcast to include predictive traffic information. The companies also announced they’ve extended their relationship through 2015.
Delivering traffic information at speeds 10 times faster than other broadcast and satellite solutions, Total Traffic HD Plus includes INRIX’s advanced traffic information and driver services, including:
* Real Time Traffic Flow – Real-time speeds and congestion on over 260,000 miles of roads covering all major metropolitan areas and connecting highways across North America
* Predictive Traffic Flow – Traffic forecasts and travel times based on the current traffic conditions and sophisticated analysis of how those same conditions are expected to change over time.
* Traffic-influenced Key Route Travel Times – Key route travel times provide a snapshot of current and forecasted traffic conditions on major travel routes in each city.
* Fuel Prices – Pricing and availability of fuel from over 110,000 gas stations nationwide.
JVC is the first to adopt Total Traffic HD Plus. Current Total Traffic customers include BMW, TomTom, Aston Martin, Mazda, Volvo, Garmin and Clarion. Nearly 1 million consumers benefit from the current broadcast service which delivers rich, dynamic content for in-car services over Clear Channel Radio’s RDS-TMC broadcast network.
Source: Clear Channel.