Ford releases SYNC fact sheet; Installed on 70% of all vehicles sold

Ford SYNC facts

* Launched in fall of 2007, first on the 2008 Focus, the most affordable Ford car at the time

* SYNC has since been installed on more than 2.5 million cars, trucks and crossovers

* SYNC will launch globally, in Europe and Asia-Pacific, in 2011 with the introduction of the new 2012 Focus

* SYNC voice recognition available in U.S. English, Canadian-French, and North American Spanish (expanding to 21 languages next year)

* In general, SYNC is installed on 70 percent of all Ford vehicles sold. More specifically, among 2010 models, it was selected by 81 percent of F-150 buyers, 85 percent of Fusion buyers and nearly 90 percent of Edge buyers

* Ford market research results:

  • Post SYNC demonstration, non-Ford owners show a 3-fold increase in willingness to consider Ford
  • Of SYNC owners:

+ 32% see SYNC as having played an important or critical role in their purchase decision

+ 60% of owners use the voice commands

+ 62% are completely satisfied with 80% of heavy users completely satisfied

+ 77% would recommend – 92% of heavy users would recommend

Coming Soon

* AppLink

  • Industry-first capability providing drivers access and control of smart phone apps using voice commands and vehicle controls
  • First launches on 2011 Fiesta

+ Software will be available by end of 2010 for owners via download and installation directly from

  • Compatible with AndroidTM and BlackBerry smart phones (Apple iPhone compatibility coming in mid-2011)
  • First SYNC-enabled smart phone apps: Pandora Internet radio, Stitcher podcast radio, and OpenBeak (a Twitter client)
  • Standard SYNC feature; no subscription necessary (owner must have compatible smart phone and data service plan)

Read more here.

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