Volkswagen of America has announced that it has joined forces with Fender Musical Instruments to bring the raw emotion of a live music performance to the driving experience.
The company’s partnership with Fender will equip select 2012 models with the all-new Fender Premium Audio System.
The new Jetta GLI will be the first Volkswagen model in dealerships this spring featuring the all-new Fender Premium Audio System, developed exclusively for the Volkswagen brand.
It will be available in all other Jettas later, and will be available in the new 2012 midsize sedan and 2012 Beetle in the fall.
To develop the best possible audio system for Volkswagen, Fender formed a partnership with Panasonic that combined Fender’s 64 years of expertise in sound and sound amplification with Panasonic’s 68 years of experience with mobile audio systems.
The Fender Premium Audio System in 2012 Volkswagen models is embedded in the vehicle design.
The system features proprietary Panasonic speaker technology.
Source: Volkswagen America.