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Consumers rate convenience as the main benefit of in-car speech technologies

An SVOX study of more than 1000 consumers, conducted by research firm TNS, has revealed the public perception of the advantages of text to speech and speech recognition technologies.

Convenience came out top overall – 44% saw it as the main benefit of text to speech, with 29% citing it as the main benefit of speech recognition solutions.

Driver safety also continues to be a compelling advantage for many. 37% of respondents placed this as a main benefit of text to speech, with 30% agreeing in regards to speech recognition.

Text-to-speech and speech recognition technology can give motorists the ability to control navigation devices and infotainment systems using voice commands, and to have their emails, texts or voice mails read aloud.

This means that the drivers’ eyes can stay firmly focused on the road and their hands on the wheel while they continue to use devices that are traditionally hand-held.

“It’s reassuring to see the driver safety benefits being recognised,” said Martin Reber, CEO of SVOX, the specialist in embedded speech solutions. “These solutions are now so sophisticated that using your voice to control the radio, enter a navigation destination or make a call is just like asking your passenger to complete the same task.”

Several respondents, meanwhile, believe speech recognition is a time saver, with 11% valuing the increased productivity it offers and 9% recognising the advantages in making access and navigation of devices easier. In addition, 19% saw productivity as the main benefit of text to speech technology.

Source: SVOX.
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