SiriusXM spends $530 million to buy Agero Connected Car business

SiriusXM has agreed to acquire the connected vehicle services business of Agero for $530 million in cash.

The connected vehicle unit of Agero is a leading provider of innovative telematics services, offering safety, security and convenience services for drivers and end-to-end, turnkey solutions for automakers. Following the acquisition, SiriusXM will provide connected vehicle services to more automotive manufacturers — including Acura, BMW, Honda, Hyundai, Infiniti, Lexus, Nissan and Toyota — than any other telematics provider.

SiriusXM holds a unique footprint in vehicles from every major carmaker, offering unparalleled audio entertainment and data services available in more than 50 million vehicles. Telematics and connected vehicle solutions are key elements in the future of the auto industry. The acquisition of the connected vehicle business of Agero establishes SiriusXM as the leading provider for services in this growing industry.

“The acquisition of Agero’s connected vehicle business is a natural fit for Sirius XM. As the world’s leading provider of in-vehicle subscription services, SiriusXM is uniquely positioned to offer world-class end-to-end telematics services,” said Jim Meyer, Chief Executive Officer, SiriusXM. “The transaction accelerates SiriusXM’s development in architecture supporting connected vehicle services, as well as the ability to provide services over both satellite and cellular networks. Agero’s connected vehicle team is known for their experience, innovation and technology, and we look forward to welcoming them to SiriusXM as we work to capture the significant growth opportunities in connected vehicle services.”

The transaction is expected to close in the fourth quarter of 2013.

SBD Comment: This deal is significant for many reasons. It highlights the high value put on the growing automotive telematics industry and it also shows the dramatic change in fortune for SiriusXM. Before the merger of Sirius and XM, both companies were finding it difficult to produce a successful business model for their satellite radio services.

This is not the first time Agero has changed hands. In its previous guise of ATX it was bought by Cross Country Group in 2008. Before this, ATX was part of the German Mannesmann Group.

Source: SiriusXM

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