HARMAN expands connected car, in-car audio business in China

HARMAN International, has signed new contracts with Great Wall Motors, GAC Group and SAIC-GM-Wuling Motors for expanded connected car and in-car audio business in China. The contracts are valued in excess of US$600M.

The contracts with Great Wall Motors and GAC Group are extensions of HARMAN’s multi-year agreements with the Chinese automakers. The HARMAN solutions for these automakers will redefine infotainment system standards for the local market and showcase how advanced in-vehicle connectivity can improve driver efficiency while minimizing distraction and simplifying the user experience. Featuring a highly-integrated suite of infotainment solutions that transform the in-car experience, HARMAN offers the industry’s most complete end-to-end connected car system that provides drivers with intelligent, adaptable and personal solutions.

Additionally, HARMAN will expand its in-car audio reach with an all-new contract with SAIC-GM-Wuling Motors and the Infinity brand. The customer win represents plans to feature Infinity speakers and audio equipment in multiple Wuling models starting this year. Each component will feature the same dedication to clear, accurate, and low resonance sound that audiophiles have come to expect from Infinity.

HARMAN’s roster of Chinese automotive customers now includes SAIC-GM-Wuling Motors, GAC Group, Geely, BYD, Great Wall Motors, Beijing Benz Automotive Company (BBAC), BMW-Brilliance Automotive (BBA), GAC Fiat Chrysler Automobiles (GAC FCA) JAC, SAIC, and others. Operating flagship stores in Shanghai and Beijing, as well as R&D and manufacturing facilities in Shanghai, Suzhou, Shenzhen, Chengdu and Dandong, HARMAN continues to push global boundaries for automotive technology.

Source: HARMAN

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