Telenav, a provider of connected-car and location-based services, introduced VIVID (Versatile In-Vehicle Infotainment Design), a comprehensive embedded and cloud-connected, in-vehicle, personalized infotainment system. VIVID is specifically designed to bring together the best online entertainment and information services with high-end hybrid navigation and integrated voice services, such as Amazon Alexa, to provide an easy-to-use, delightful user experience.

Unveiled at TU-Automotive Detroit, the world’s largest conference and exhibition for future automotive technology, VIVID provides OEMs an easy to implement alternative to legacy in-vehicle infotainment systems.

Car owners can now enjoy a single seamless infotainment experience through VIVID’s integration of four highly desired components: superior cloud entertainment services, a state-of-the-art cloud-first navigation system that works even when off-line, popular smart-assistant support, and full integration into the vehicle systems.

Built from the ground up to natively integrate connected services, VIVID enables OEMs to maintain a single, unified customer experience inside the vehicle while providing users access to cloud services, they are familiar with.

Providing a more modern looking user experience than current in-car systems, VIVID is replacing in-car cellular phone usage with a safe and intuitive infotainment system that blends vehicle controls – such as radio and climate control – with navigation, entertainment (i.e., top audio streaming services), and voice-control through Amazon Alexa, making it easy for drivers to take their cloud-connected life on the road.