All-new Maserati models will be 100% developed, engineered and built in Italy, and will adopt hybrid and battery electric propulsion systems delivering all the innovation and outstanding performance typical of the Brand’s DNA.
Following on from the announcement of testing of the new full-electric powerplants to be installed on future Maserati models, the development and production plans for the Trident Brand’s electrified range are now presented.
Maserati’s electrification program starts this year, and the first hybrid car to be built will be the new Maserati Ghibli.
Production of the new Maserati GranTurismo and GranCabrio, the Brand’s first cars to adopt 100% electric solutions, will commence in 2021.
Maserati has decided to build the GranTurismo and GranCabrio at the Mirafiori production hub, with an investment of 800 million Euros. The latest generation of the GranTurismo and GranCabrio.
During 2020, Mirafiori will be strengthening its position as a world hub dedicated to the electrification and mobility of the future, with a large proportion of its capacity allocated to the production of the Brand’s new electrified cars.
In 2020, the first of the new Modena-built Maserati models will be the super sports car, brimming with technology and evoking the Brand’s traditional values. Major modernization work is in progress on the production line at the Modena plant, partly to accommodate the electric version of the new super sports car.
Also upcoming is a new Maserati utility vehicle, to be built at Cassino and intended to play a leading role for the Brand. The first pre-production cars are expected to come off the line by 2021.