DTS and a wholly owned subsidiary of Xperi Holding Corporation announced the integration of ARD-Eventhub metadata distribution platform with DTS AutoStage, the first global hybrid radio platform to be commercialized around the world, currently supporting operations in 60 countries. SWR is one of the largest media groups in Germany and the second largest broadcasting corporation in the ARD, the “Association of Public Broadcasting Corporations in the Federal Republic of Germany.”
The integration means that all broadcaster metadata, such as program information, station logos, album/artist imagery, etc., on the ARD platform for SWR stations will be accurately, consistently, and seamlessly represented in the DTS AutoStage ecosystem. This delivers a cutting-edge in-vehicle entertainment experience to German owners of vehicles supporting DTS AutoStage platform, such as the latest Mercedes-Benz S-Class.
The DTS AutoStage platform, which has been purpose built to support radio broadcasters around the world, is open and available to all broadcasters at no cost. Participation in the platform ensures that all broadcaster metadata is protected and is compliant with local privacy and copyright obligations.
The partnership with SWR continues DTS AutoStage’s momentum as it expands into mass market vehicles globally. DTS AutoStage already has content partnerships with major broadcast groups and aggregators around the world, including: BBC, Bauer, Global Radio, NPO, Audacy, Beasley, Cox Media, Commercial Radio Australia, radiko, FM World, and many others.
Through the integration, the broad portfolios of SWR’s radio station partners will be consistently represented in the DTS AutoStage in-vehicle infotainment ecosystem, which increases consumer content engagement with big beautiful artwork, comprehensive artist and album information and imagery, songs, playlists, and more, all while enhancing discovery and personalization of broadcasters’ content.
DTS AutoStage also enables continued station listening from local broadcast stations via streams provided by SWR when the vehicle drives out of broadcast range. Importantly, all SWR stations will be able to easily integrate into the platform and manage their services, station information, and streams in one place.