Nissan has unveiled it’s Nissan Ambition 2030 plan, a long-term strategy that aims to accelerate the OEM’s electrification plans and enhance its mobility offerings. At the center of the plan is Nissan’s goal to launch 23 electrified models, including 15 new EVs, before 2030, its aim to electrify more than 50% of its global vehicle lineup (including Infiniti vehicles), and its target to be carbon neutral by 2050.

As part of the strategy, Nissan will investment 2 trillion yen ($17.6 billion) into electrification over the next five years. Through the investment, Nissan plans to introduce 20 new EV and e-POWER equipped models in the next five years. Likewise, by 2026, it aims for 75% of its sales in Europe to comprise of electrified vehicles while targeting 55% for Japan and 40% for China. For the U.S., Nissan aims to have 40% of sales comprise of EVs by 2030.

To illustrate what its future EV offerings may look like, Nissan revealed four new concept EVs. The Chill-Out crossover sits on the CMF-EV platform that takes advantage of Nissan’s e-4ORCE AWD system. The Surf-Out is an electric pick-up truck that features a dual-motor AWD setup, bi-directional charging, and off-roading performance, while the Hang-Out is an electric hatchback designed as a mobile living space. Nissan’s Max-Out concept is a two-seater electric convertible that leverages an advanced version of the e-4ORCE system to deliver an enhanced driving experience.

Nissan also plans to adopt lithium-ion battery technologies while introducing cobalt-free technology to decrease costs by 65% before 2028. Ambition 2030 will also see Nissan launch an EV with its proprietary all-solid-state batteries (ASSB) by 2028. The batteries will be produced at a pilot plant in Yokohama, Japan from 2024.

Through ASSB, Nissan expects to expand its EV offerings across multiple segments and reduce charging times, making them more efficient and accessible. To support the production of its ASSB and conventional vehicle batteries, Nissan aims to increase its global battery production capacity to 52 GWh by 2026, and 130 GWh by 2030.