The partnership adds UAE to the global connected car footprint for leading automotive manufacturers

Global connectivity management software provider Cubic Telecom has partnered with Etisalat, a telecom group in emerging markets and an operator in the UAE.

The partnership will enable drivers and passengers to benefit from mobility applications such as music streaming, onboard content, telematics, road assistant and will pave the way to launch 5G based multi-model transportation solutions.

The solution will go live in 2020 and is provided via Cubic’s PACE global software platform, providing automotive manufacturers with software features, industry standards and compliance with all UAE telecom, internet, data security and business regulations.

All new car models delivered to the UAE market in 2020 are required by law to include eCall functionality which notifies transportation authorities in case of emergency. This will help to reduce time to respond in such cases.

The formal signing took place as part of the Irish Government trade mission facilitated by Enterprise Ireland to the Middle East, led by Minister for Trade, Business and Employment, Pat Breen.